Fake Swedes
Even the
most fervent Sweden-fans have to admit that there are some things wrong with
the blissful image we foreigners have of magnificent Sweden. And I am not
talking about the health care system, although I am certain a lot of readers
from the US will immediately point this out as the proverbial hole in the dyke
(I am not sure if that saying works in English, as you may have guessed from
the use of the word dyke, it is a Dutch thing…).
There are
more urgent matters, however, in terms of falsified images of Sweden. Here I
present a few of the most incorrect and faulty thoughts that float around. If I
have forgotten some blatantly obvious failings, please do let me know, and I
will gladly complete this list in a coming post!
Assumption
1: Ikea is Swedish
Not so, remarkably.
True, Ikea’s origins are solidly Swedish. However, it is nowadays in the hands
of the Dutch and like many other multinationals its corporate structure is a
complete chaotic mess for those not well-versed in such things – a group of ignorant
people whose ranks I count myself member of. In a nutshell, though, most of the
Ikea shops and factories are run by the Dutch INGKA Holding, which is owned by
the INGKA Foundation. This Foundation was found by the founding father of Ikea,
Ingvar Kamprad – probably for tax-exemption purposes. The foundation is still
solidly chaired by Kamprad, and also includes his wife. Nevertheless, it is a
Dutch Foundation. Additionally, the trademark and franchising part of Ikea is
held by a different – also Dutch – company called Inter IKEA Systems.
Still
there? I told you it was a mess! It is owned by Inter IKEA Holding, which is
registered in Luxembourg – so it is not Dutch – which in turn belongs to a
similarly named Holding based in the Netherlands Antilles – which makes it
Dutch again. Hold on, though, we are not there yet! There is also a company in
Liechtenstein that is responsible for the 2009 liquidation of the
Antilles-Holding, and this is called Interogo Foundation. It is also controlled
by the Kamprad family. Moreover, in Australia there are two different companies
operating IKEA. I will spare you, just remember, it’s a big mess, and it’s NOT
Swedish!
Assumption
2: Skåne is Swedish
Opinions
are certainly divided about this one. It belongs very much to Sweden, according
to the official laws and statutes, written down by very smart people with long
beards, about a few hundred years ago, (in three treaties, to be exact, in
1660, 1679 and 1700 – communication was slow those days!). The people living
there weren’t all too happy about it, and frankly I am sure that the people
living elsewhere couldn’t give a straw for it. But people with long beards, big
bellies and lots of jewelry did mind, and so they drew up papers that stated Skåne
was Swedish.
The problem
was at that time that nearly all of the inhabitants there spoke Danish – albeit
undoubtedly in a weird kind of way in the minds of true Danes. Governmental
efforts were tremendous, and in the end, most Skånians approached in their
lingo a kind of Swedish, although their dialect is still contested as a
borderline case between Swedish and Danish. They call this Skånkt. For
instance: kjella in Skånskt means kattungar in Swedish, which in turn means
kittens in English.
Most
Stockholmians claim to not understand a word a Skånian says. This may, however,
not be entirely the blame of the Skånian dialect, since Stockholmians sometimes
suffer from selective bursts of hearing impairment.
Assumption
3: Cheese slicer
NO it is
NOT!
Photo from: http://www.svedinrehab.se/svedin_ting/Bilder/elc_osthyvel.jpg
You can
still buy the ‘real’ thing, a Bjørklund slicer, produced by their firm Thor
Bjørklund & Sønner AS. You can, however, also buy a cheap one from the
Dutch-held Ikea. Or one of the marvellously decorated and highly overpriced
creations found in any Dutch or Swedish tourist shop! Ugliness guaranteed,
sharpness not so much. However, this does not matter if you are in Sweden,
because the cheese isn’t work the grating anyway…
Assumption
4: Moose-crossing warning signs are put there to take home
Many
tourists and even locals seem to think that these signs, put there by the ever
so concerned Swedish government, are there for the taking. They in fact serve
their purpose best when kept in place, although many people seem to have
difficulty with grasping this.
I could not
find any exact data on the actual sign-taking, but it must be severe, since
many regional authorities complain loudly about it. So please, people, if you
read this,… think twice before taking these signs. The government is in a
terrible predicament about it, and they are growing desperate. For certain,
world war and famine are things to contemplate also, but this sign taking, it
must be stopped!
That said,
I am sure that I have omitted many a triviality or peculiarity that Swedes
illegitimate claim to be theirs and theirs alone. If one pops up in your mind,
let me know, I will gladly extend this list. Reaching a top 10 is ever a good
goal to strive for, me thinks, so let me know and I shall write!
Note, by the way, that kanelbullar, as far as I have been able to find out, ARE indeed very Swedish...
Note, by the way, that kanelbullar, as far as I have been able to find out, ARE indeed very Swedish...










